Flap Jacket Press

Adventures in book publishing in the age of the Internet and social media.


Archive for June, 2007

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Sunday, June 10th, 2007

I seriously wanted to clone myself last weekend.

It was Book Expo America (BEA) 2007 and there were just so many good seminars to attend AND so much booth traffic AND so many meetings that I needed another “me” to do everything.  As you’d expect at a trade show, seminars were the first to get the axe.  But lucky for me (and now you), BEA [...]

Thursday, June 7th, 2007

How do you pick a name for a book?

Some people have a talent for naming things, others don’t.  Even if you think you have this talent, it doesn’t really matter what you think. What matters is that the book buying public likes your title even if you personally hate it. And since the name you select for a book can make a huge difference in your [...]

Wednesday, June 6th, 2007

Back from BEA 2007

BEA 2007 was both overwhelming and wonderful. As with any large trade show, its massive size makes it too much to take in during three hectic days. But if you can filter the show content down to the things that you really want to focus on, you can greatly accelerate your business.  BEA offered a new website [...]

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